Views of the News: Turkeys fly to the top of the newscast

Apr 7, 2017

WLS-TV, in Chicago, led its 10 p.m. newscast with a story about flying wild turkeys. The two-minute segment covered a collision between a car and a flying turkey in rural Indiana, about 70 miles from the city, and the fluffy piece stirred some controversy.

What impact does a flying turkey accident have on people in Chicago? Missouri School of Journalism professors Amy Simons, Earnest Perry and Mike McKean discuss how some newscasts have started to look more like viral videos on the weekly media criticism program “Views of the News."

"We have this serious problem of audiences starting to walk away from television news because they’re not feeling as though they’re being informed by it. They feel like they’re being talked down to or that they’re being provided with 'news for the stupid.'" -Amy Simons

Chicago has one of the most competitive broadcast media markets in the country, with WLS-TV being its number one station.

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